Today brings another one of those nice little surprises from the inbox, a link to the debut song (“Kid From London”) from London songstress Ulla Nova. Drawing inspiration from the scenes in the 1970s/80s of Paris and London, Prince and Motown, this killer track fuses electro pop, hip hop beats with a hint of French chanson.
“Permanent Hesitation” by Born Ruffians, from their album Birthmarks.
The video was directed by Ron Eyal and Eleanor Burke using an 8-camera rig devised by Eyal, Burke, and Eric Lin. The multi-frame look of the video was inspired by artist David Hockney’s “polaroid composite” portraits which stitch together multiple snapshots into a single mosaic image. ”Permanent Hesitation” is the first music video shot simultaneously with eight video cameras to create a unified image. The crew used eight Canon 5D Mark III’s and custom-built rig which allowed each camera to be aimed independently. The motion graphics were created by designer and animator Kristyn Hume.
Our appreciation over here for Gil Wojcik and Justin Victoria, the boys from PLOY is quite clear – we’ve been tracking the NYC duo for a few months with songs ‘VRDSNT’ and ‘Fool’ in particular which snatched up our attention pretty quickly. Their latest single ‘From Home’, slows the pace, elevates the rhythm and soothes your mind. A smoother track and somewhat of a well deserved ‘pause’ one would take from their day. The synth floats as an emotive wallpaper behind the main vocals and we’re treated again to the sound of a fresh new band setting their sound.
After you stream the track head over to Bandcamp and give it a nice little download will ya?